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Overview

• • PPC Marketing Platforms Overview
  • PPC Marketing Tools
  • Audio, Video, & Interviews
  • PPC Marketing Term & Acronymn Glossary
  • Site Map




• • Google Adwords Training Index
    • Google Adwords Program Overview
      • The Seven Key Adwords Fundamentals
      • Essential Adwords Policies to Be Aware Of
      • New Adwords Account Notes
      • Adwords Editor Download & Tutorial
      • Affiliate Marketing with Adwords
      • Adwords 'Tax' Calculator
    • Adwords Keyword Research Index
      • First Things First: Adwords Keyword Research
      • Testing Assumptions
      • Uncovering Your Competitors' Keywords
      • Researching Negative Keywords
      • Organizing & Cleaning a Master Keyword Lists
    • Google Search Training Index
      • Search Campaign Setup & Structure
      • Campaign Themes & Organization
      • Adgroup Structure
      • Writing Winning Text Ads
      • Adwords Search Campaign Bid Strategy
      • Additional Bid Strategy Considerations
      • Adwords Quality Score Overview
      • Keyword Quality Score Optimization
      • Rescuing Keywords with Poor Quality Scores
      • Landing Pages
      • Google Search Campaign Reporting
    • Google Content Network Index Page
      • Google Content Network Advertising Overview
      • Keyword Research for the Google Content Network
      • Using Negative Keywords in Content Network Campaigns
      • Writing Text Ads for the Content Network
      • Notes on Content Network Bids & Budgets
      • Geographic Targeting on the Content Network
      • Placement Targeting on the Content Network
      • Combining Keywords & Placements
      • How to Use the Placement Performance Report to Improve ROI
      • Leveraging Google's Conversion Optimizer


• • Microsoft Adcenter Overview
    • AdCenter Desktop Editor
    • Exporting an Adwords Campaign for Adcenter
    • Import Exported Adwords Campaigns into Adcenter

• • Yahoo Search Marketing Overview
    • Importing Adwords Campaigns Into Yahoo

• • Facebook Advertising Overview
  • Facebook Ads Case Study: Local Lead Generation

• • MyAds by MySpace: Easily Reach a Younger Audience
    • Setup a MySpace Ad Campaign
    • MyAds Campaign Optimiziation

Support

• • Community
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  • PPC Marketing Platforms Overview
  • PPC Marketing Term & Acronymn Glossary
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